Analyzing stocks

Moula includes a built-in stock analysis interface designed to give investors a clear, structured view of a company without jumping between multiple tools. You can quickly review price action, technical indicators, key financial metrics, and valuation history in a single place.

Analyzing multiple stocks

The favorites pages provides a helpful way to easily benchmark various metrics across multiples stocks in a single table view.

Using the metrics picker in the upper-right side of the favorites page, you can display various data points across price and technical indicators, multiples, and financials. Your selected columns are automatically saved as a default view.

Analyzing individual stocks

Each favorite you add gets its own analysis page, which you can open by searching for it or by clicking on it in your favorites list. It's organized in tabs: Quotes, Financials, Multiples, Company, Peers, Filings, and News. Some tabs depend on the data available for that stock: for example, Filings needs a company that files with the SEC, and Company isn't available for ETFs.

Quotes or price charts

The chart shows historical price data in candlesticks, which provides more information than simple line charts by displaying the open, high, low, and close for each period.

You can zoom-in or zoom-out, and switch between a daily, weekly, or monthly aggregated view to analyze different horizons.

You can add moving averages, Bollinger Bands, and support and resistance levels to the chart. Readouts above the chart show RSI, MACD, Stochastic, and volatility. You can also compare the stock with up to 4 of your other favorites on the same chart.

Typical uses for the price charts include:

  • Identifying trends
  • Spotting support and resistance levels
  • Observing volatility and momentum

Key financials

The Financials tab provides structured company data extracted from financial statements: SEC filings for US-listed companies, and ESEF filings for many European companies. This typically includes:

  • Revenue
  • Net income
  • Margins
  • Other core accounting metrics

Financials are provided for both annual and quarterly periods.

These numbers help you evaluate the operational performance of a company over time. Instead of reading full financial statements, you can quickly understand whether a company is growing, stable, or deteriorating.

Valuation multiples

Moula also provides commonly used valuation ratios to help assess whether a company appears expensive or cheap relative to its own history and compared with its peers.

Moula tracks 10 multiples per stock:

  • price to sales (P/S), earnings (P/E), book value (P/B), and free cash flow (P/FCF)
  • enterprise value to sales, EBIT, EBITDA, and free cash flow to the firm (EV/Sales, EV/EBIT, EV/EBITDA, EV/FCFF)
  • P/FCF and EV/FCFF net of stock-based compensation

These metrics help you understand how the market is currently valuing a company relative to its underlying fundamentals. They are particularly useful when comparing companies within the same sector, where business models and growth profiles are more comparable.

Because valuation multiples are historized, you can also observe how the market has valued the company over time. This provides context that a single point-in-time multiple cannot: whether the stock is trading above or below its historical ranges, and how valuation has evolved across different market cycles. The most used multiples also show their 1, 3, 5, and 10-year averages.

Company profile

For companies that file annual reports with the SEC, the Company tab shows an AI-written profile based on the latest annual report: the business and its segments, industry, strategy, competitive position, bull and bear cases, risks, financial health, and what changed. Figures are checked against the filing, and you can reveal the excerpts each section is based on. The profile describes the company; it doesn't rate the stock or make recommendations. If a profile hasn't been generated yet for a stock, the tab says so.

Peers

The Peers tab lists up to 20 companies from the same industry and a similar size range, with a scatter chart to compare them on the metrics you choose.

Filings and news

For companies that file with the SEC, the Filings tab lists their reports and earnings materials from SEC EDGAR. The News tab shows recent articles about the company.

History depth

On the Free plan, price, financials, and multiples history go back 3 years. Paid plans include the full history.